The Moby Library
Seventy-six plays. Copy. Paste. Run.
A field library of battle-tested prompts and automations for running an ecommerce brand with Moby — diagnosis, media buying, creative, retention, finance, and the night-shift automations that never sleep. Every sheet is written to be stolen.
Four moves. That’s the whole system.
Pick a play
Sixteen chapters, seventy-six plays. Start with the problem sitting in front of you.
Fill the [brackets]
Everything in [brackets] is yours — targets, dates, SKUs, channels, thresholds.
Paste into Moby
The sheet does the prompting. Moby does the work.
Make it recurring
Love the output? Say “run this every Monday at 8am” and the play becomes an automation.
The 4th of July sale, handled.
Everything the holiday weekend demands, filed together in firing order — eight prompt sheets and four automations. The battle check, baseline freeze, and media spend plan before; the pacing reads and spend & CPM sentries while the sale is live; and the debrief, pull-forward test, and cohort tracker after.
Forty-one prompts that ask more of Moby.
Most prompts ask for a report. These ask for a verdict — a root cause, a priority order, a first concrete action. Each sheet is filed, numbered, and ready to copy.
Twenty-three automations that work while you sleep.
Morning briefings, tripwires, copilots, and pipelines. Each recipe below is a starter prompt — paste it into Moby, adjust the brackets, and it runs on schedule from then on.
The library is open.
Pick a play. Fill the brackets. Let Moby run it. And when a play earns its keep — make it recurring.